Mail.ru goes to Google search
December 15, 2009 – 11:14 pm
portal Mail.ru Dec. 15, officially announced that from January 2010, will use the search engine Google, and not engine Yandex, as in a few years earlier. Also, Google will display the pages Mail.ru contextual ads AdSense.
In a joint press release states that Mail.ru continue to develop its own search technology. They will be used for the processing of user requests for testing purposes. This preserves the possibility that Mail.ru after some time may pass on its own search engine.
Search engine Google will be used without reference to the brand. Nevertheless, the agreement means that Google will increase its share of Russia’s market for about 10 percent, close to a leader – Yandex.
Google search was already on the portal pages from 2003 to 2005 year. Later chose Mail.ru Yandex search. From this mechanism, the company had to abandon because Yandex demanded in 2010 branded him search portal, informs Lenta.ru.
Reports of the impending deal first appeared in early December. Then the message to abandon the search co-operation with Mail.ru Lente.ru confirmed by representatives of Yandex.
